Scripps Innovation Challenge - Challenge #4: Ohio Association of Broadcasters

Resources for students in the Scripps Innovation Challenge

Resources for this challenge

This challenge calls for you to develop an innovative strategy to "increase awareness and interest in" career opportunities in the evolving world of broadcasting. 

To research this challenge, I recommend that you look for information about:

  • how young people (often referred to as millennials) think about work and careers 
  • how they find out about jobs and use social media to network to grow their careers
  • how they consume media, use social media applications and social networking sites and seek out new information 
  • how other brands and news outlets have succeeded in conducting outreach to young people